The #SpeakUp #Janjagaran campaign, led by Arvind Sah, is a social awakening movement with the powerful tagline in Bhojpuri: “आत्मसम्मान, समानता आ समृद्धि के लेल जनजागरण अभियान”. It emphasizes dignity, equality, and prosperity for all. Through this initiative, people are encouraged to create and share videos highlighting knowledge transfer, real-life problems with practical solutions, innovative ideas, and community-driven ideathons. The campaign’s core mission is to make daily life easier and happier for ordinary people by promoting better education, healthcare, and employment opportunities. It strongly advocates for a society where no one faces humiliation based on caste, culture, or economic status, fostering unity and harmony. Already, numerous videos have been posted by the public on its Facebook group, generating positive engagement and inspiring wider participation. This people-driven digital movement is rapidly evolving into a collective platform for awareness, empowerment, and sustainable change in Nepalese society.